Magazine

The 9th edition of the SEW watch exhibition was held on 20 and 21 October in the beautiful premises of Prague's Žofín Palace and brought a unique insight into the world of the most exclusive collector's pieces.

The BENY family jewellery and watch shop has been telling the story of passion for jewellery and unique craftsmanship since 1976. As its history and presence is firmly linked to Prague, it presents a new campaign created in collaboration with the talented Czech illustrator Barbora Balga. It pays tribute to the beautiful metropolis, its monuments, tradition and heritage.

Julia Roberts is one of the most acclaimed Oscar-winning actresses, but she's also the woman with the most heartfelt smile that has endeared her to filmmakers and audiences around the world. Her radiant personality also dazzled Caroline Scheufele, Co-President and Artistic Director of Chopard, who decided to collaborate with Julia to present the famous Swiss brand's watches and jewellery.