Zenith

Zenith is a prestigious Swiss watch brand, founded in 1865 in Le Locle by visionary Georges Favre-Jacot. From the beginning, it became renowned for producing integrated in-house movements and pushing the limits of precision. Its greatest milestone is the legendary El Primero calibre (1969), the world’s first automatic chronograph able to measure tenths of a second at 36,000 vibrations/hour. This movement remains an icon of watchmaking and one of the finest ever made. Today, Zenith offers collections such as Chronomaster, Defy and Pilot, uniting technical mastery, innovation and Swiss tradition, placing it among the elite of haute horlogerie.